Privacy Policy

We have the utmost respect for your privacy, and understand that your personal information is important to you.

HelloFilm Ltd. and its subsidiaries and affiliates (the “Company” and all references, as the context requires, to “we”, “us” or “our”) are committed to protecting and respecting your rights to privacy. The basis on which any personal data we collect from you, or that you provide to us, will be processed by us on a lawful basis as set forth in this Privacy Policy, in our Terms of Use (www.hellofilm.co.uk/terms) and the GDPR webpage (www.hellofilm.co.uk/gdpr).

Please read the following carefully to understand our views and practices regarding your personal data and how we will collect, use including in respect of any use of the Services (as defined below), and disclose information. This Privacy Policy applies to all of the software, services, information, products, tools, features and functionality offered by the Company on our proprietary applications known as "HelloFilm" and/or any other app under the HelloFilm brand and on its website available at: hellofilm.co.uk (collectively, the "Services"). Should we ask you to provide certain personal data when using our Services, you can be assured that it will only be used in accordance with this Privacy Policy.

IMPORTANT: BY USING THE SERVICES, YOU GIVE YOUR CONSENT THAT ALL PERSONALLY IDENTIFIABLE INFORMATION ("PERSONAL DATA") THAT YOU SUBMIT OR THAT IS COLLECTED THROUGH THE SERVICES, INCLUDING ANY PERSONAL DATA RELATING TO YOUR CHILDREN, MAY BE PROCESSED BY THE COMPANY IN THE MANNER AND FOR THE PURPOSES DESCRIBED IN THIS PRIVACY POLICY.

IF YOU DO NOT AGREE TO THE TERMS AND CONDITIONS SET FORTH HEREIN, PLEASE DO NOT USE THE SERVICES.

We recommend that you read this Privacy Policy in full, but here are some key issues we hope you will find useful:

Data We Collect

 

When you use the Services, we may collect your Personal Data that you Transfer through the Services, including device information for the following purposes:

i. to enable you to carry out the main purpose of the Services, meaning transferring your recorded material for editing;

ii. to improve the user experience, such as providing you with information, support, products or services that you request from us or which may be of interest to you (you can always withdraw your consent to share this data);

iii. to enable internal record keeping.

For statistical and analytical purposes, we use only de-identified or aggregated data such as technical and traffic data, which cannot be associated with you.

You Are in Control

We take reasonable steps to ensure that the Personal Data we process is accurate, complete, and current, but we depend on our users to update or correct their Personal Data whenever necessary. Upon receipt of your written request and enough information to enable us to identify you and connect you to your Personal Data, we will disclose to you the Personal Data we hold about you. Upon your request, and subject to applicable law, we will also correct, amend or delete any Personal Data that is inaccurate and notify any third party who received this Personal Data from us of the necessary changes.​

 

Where we rely on your consent to process Personal Data, you have the right to withdraw or decline your consent at any time and where we rely on legitimate interests, you have the right to object.

To learn more about how to exercise your rights please review our GDPR webpage www.hellofilm.co.uk/gdpr 

Your Data is Safe 

 

We take generally accepted technical and organizational measures to protect your Personal Data from unauthorized access, unauthorized alteration, misuse or destruction.

Safe Data Transfer

The server on which the Services are hosted and/or through which the Services are processed may be outside the country from which you access them and may be outside your country of residence. Most of the information is saved to the cloud for backup.

Some of the uses of the Personal Data may involve the transfer of your Personal Data to various service providers (including WeTransfer), established in countries around the world that may have different levels of privacy protection than your country. We rely on European Commission adequacy decisions about certain countries, as applicable, for data transfers to countries outside the EEA.

Here is a list of our main service providers.

Feel Free to Talk to Us 

 

If you have any questions about this Privacy Policy, how we collect or process your Personal Data, or anything else related to our privacy practices we strongly encourage you to contact us by sending an email to: support@hellofilm.co.uk.

 

We Care About the Safety of Children

 

HelloFilm filmmaking projects are designed for the education and entertainment of families with children aged between 5 and 15 years old. Filmmakers aged between 5 - 15 years old should always be supervised by the child's parent or legal guardian. 

 

Children under the age of 18 are not allowed to register with or use the Services or provide Personal Data. If you have reason to believe that a child under the said age has provided us with their Personal Data, please contact us at support@hellofilm.co.uk. and we will endeavor to delete that Personal Data from our databases.

Our Child Policy can be found at www.hellofilm.co.uk/childpolicy.

1. Processing Your Personal Data

We will only collect and process Personal Data about you where we have a lawful basis to do so. A lawful basis includes consent (where you have given consent), contract (where processing is necessary for the performance of a contract with you (e.g. to deliver the Services you have requested) and “legitimate interests”.

Where we rely on your consent to process Personal Data, you have the right to withdraw or decline your consent at any time and where we rely on legitimate interests, you have the right to object. Learn more - www.hellofilm.co.uk/gdpr. If you have any questions about the lawful bases upon which we collect and use your Personal Data, please contact our Data Protection Officer at support@hellofilm.co.uk.

We process your Personal Data only for specific and limited purposes, including the provision of the Services. We ask only for Personal Data that is adequate, relevant and not excessive for such purposes and internally to help us improve our Services and to help resolve any problems. The specific purposes of the different types of Personal Data collected are listed in Section 2 ("Information We Collect and How We Use It") below.

2. Information We Collect and How We Use It

We will not collect or use Personal Data for purposes other than those described in this Privacy Policy and/or in any other legal instrument in effect between us. If we intend to use your Personal Data for any purposes other than those described in this Privacy Policy and/or in the Terms of Use, then we will ask for your explicit consent prior to such use. You can decline to submit Personal Data, in which case we may not be able to provide you with part or all of the Services.

Furthermore, unless stated otherwise in this Privacy Policy, we will not share, sell, auction off or give away your Personal Data to any third-party or other organization without first obtaining your prior written consent. For further information on information sharing see Section 3 ("Third Parties processing your Personal Data") below.

In order to provide you with our Services, we may collect the following types of information:

Personal Data you provide us directly

General Information: If you choose to sign up to our HelloFilm website and/or use our range of Services, or when communicating with us we may collect the following Personal Data. Please note that you do not have to provide the below-mentioned Personal Data, but in such a case we may not be able to provide you some of the features of the Services.

  • Your first and last name 

  • The first and last names of your cast

  • Email address

  • Shipping address

  • Telephone number (optional)

  • User communications. When you send email or other communication to us, we may retain those communications in order to process your inquiries, respond to your requests and improve our Services.

Why?  In order to provide you with information, support, products or services that you request from us or which may be of interest to you, where you have consented to be contacted for such purposes, including marketing and technical information about new products, features or special offers.

Transferred videos and other submitted content: When you use the Services, you may choose to provide the following Personal Data:

  • Videos (Clips) and audio files you create and/or Transfer for HelloFilm editing​

  • Any details that you provide relating to such videos and/or audio files such as the names of the people in the videos and/or audio files.

Why?  Mainly in order to enable you to carry out the main purpose of the Services meaning Transfer, receive your video and/or audio files for editing into your Short Film.

Personal Data we collect automatically

Device Information

  • Your mobile device configuration (primarily country/time zone & language settings).

  • Your IP address and unique device identifiers (e.g. IDFA).

  • Information about your mobile carrier.

  • Information about your device model, operating system settings, unique device identifiers and crash data that helps us understand when something breaks.

  • Software and hardware attributes.

  • Cookie information. In order to keep you logged into the Services we may use temporary cookies that remain on your device for a limited period of time, for as long as the Services are provided / not terminated. We may also use persistent cookies that remain on your device until the application is removed. Cookies by themselves cannot be used to discover the identity of the user.

    A cookie is a small piece of information which is sent to and stored on your device. Cookies do not damage your device. Most browsers or devices may allow you to block cookies, but you may not be able to use some features of the Services if you block them. You may set most browsers to notify you if you receive a cookie (this enables you to decide if you want to accept it or not).

Whether we collect some or all of this information often depends on what type of device you’re using and its settings. For example, different types of information are available depending on whether you’re using a Mac or a PC, or an iPhone or Android phone. To learn more about what information your device makes available to us, please also check the policies of your device manufacturer or software provider.

Why?  To improve the user experience, such as device/geographic oriented messages, easy access to web, languages of the app and notifications, and timing of messages related to your local time to operate, maintain and provide the Services, including in order to administer the Services.

Service Usage Patterns: When you use the Services, we or our third-party providers, automatically collect and record information regarding the method and nature of your use of the Services, including among others:

  • The date on which you registered to the Services

  • The parts of the Services you view and/or use and the dates and times on which they were viewed.

  • Any actions you make in the Services, such as when a video and/or audio file was transferred to or received from HelloFilm. 

  • Any metadata relating to videos and/or audio files tagged by you (e.g. captions, dates, people-tagging).

  • Other traffic data. For example, our systems may automatically record and store browser information, exit point, usage time, number of clicks and cookies.

  • The Services contain hyperlinks to other pages, widgets and features on the Services. We may use technology to track how often these links are used and which pages, widgets and features of the Services our visitors choose to view. For further information please see Section 4 ("Links to third party websites") below.

This technology does not identify you personally unless you choose to identify yourself, it simply enables us to compile statistics about our visitors and their use of the Services and any hyperlinks.

Why?  To understand the usage trends and preferences of our users, to improve the way the Services work and look, and to create new features and functionality, to improve the user experience, such as providing you with information, support, products or services that you request from us or which may be of interest to you (you can always withdraw your consent to share this data).

Information we obtain from third parties

We sometimes supplement the information that you provide with information that is received from third parties (see further information below under Section 3 ("Third Parties processing your Personal Data") below); also, at your convenience, a list of third party service providers is available at www.hellofilm.co.uk/gdpr.

 

Internal Record Keeping

To enable internal record keeping we keep the Personal Data obtained by you or by third parties, as detailed above.

Information We Don’t Collect

  • Your mobile device’s location.

  • Any personal information on your mobile device unrelated to the Services, (including other photos on your device, contacts, calendars, phone calls, messages, etc.

Why? Because it’s none of our business 😊

3. Third Parties Processing Your Personal Data

  • The HelloFilm Services are a worldwide service. By providing any Personal Data to us pursuant to this Privacy Policy, all users, including, without limitation, users in the United States and member states of the European Economic Area (“EEA”), fully understand and unambiguously consent to this Privacy Policy and to the collection and processing of such Personal Data in England and abroad. The server on which the Services are hosted and/or through which the Services are processed may be outside the country from which you access them and may be outside your country of residence. Some of the uses and disclosures mentioned in this Privacy Policy may involve the transfer of your Personal Data to various countries around the world that may have different levels of privacy protection than your country.

  • We rely on European Commission adequacy decisions about certain countries, as applicable, for data transfers to countries outside the EEA. By submitting your Personal Data through the Services, you consent, acknowledge, and agree that we may collect, use, transfer, and disclose your Personal Data as described in this Privacy Policy. In this regard please click here in order to review the list of third parties service providers and their compliance to EU General Data Protection Regulation 2016/679 (the “GDPR”).

Information Shared With Third Parties

  • Third party providers that work with us use your IP address to help us with server problem diagnosis and to administer the Services. An IP address is a numeric code that identifies your device on a network, or in this case, the Internet. Your IP address is also used to gather broad demographic information. We may also perform IP lookups through third party providers to determine which domain you are coming from (i.e: aol.com, yourcompany.com) to more accurately gauge our users' demographics.

  • Subject to the acceptance of your specific consent we may share Personal Data such as name with third parties for support and diagnostic purposes or in order to provide us with reports and insights on how to optimize our promotional campaigns and to find people on different platforms that might be interested in our Service.

  • In order to see a list of third party service providers and their compliance to EU General Data Protection Regulation 2016/679 (the “GDPR”) please see: www.hellofilm.co.uk/gdpr.

 

Nevertheless, the Company only shares Personal Data with other companies or individuals in the following limited circumstances:

  • As required for the provision of the Services, including, without limitation, sharing information with payment service providers and other service providers (including for analysis and statistics), all on our behalf based on our instructions and in compliance with this Privacy Policy and applicable law.

  • We have your consent.

  • We provide Personal Data to trusted service provider for the purpose of processing Personal Data on our behalf in England and/or abroad. We require that these parties agree to process such Personal Data based on our instructions and in compliance with this Privacy Policy, any applicable law and any other appropriate confidentiality, privacy and security measures and protocols. With respect to service providers compliance to the GDPR please see our GDPR statement available at www.hellofilm.co.uk/gdpr.

    Where we have knowledge that a service provider is using or disclosing Personal Data in a manner contrary to this Privacy Policy, we take commercially reasonable steps to prevent or stop the unauthorized use or disclosure.

  • We have a good faith belief that access, use, preservation or disclosure of such Personal Data is reasonably necessary to:

i. satisfy any applicable law, regulation, legal process or enforceable governmental request;

ii. enforce applicable agreements and/or their terms, including investigation of potential violations thereof;

iii. detect, prevent, or otherwise address fraud, security or technical issues; or

 

iv. protect against imminent harm to the rights, property or safety of the Company, its users or the public as required or permitted by law.

  • If we become involved in a merger, acquisition, or any form of sale of some or all of our assets or in the event of our bankruptcy, insolvency, reorganization, receivership, or assignment for the benefit of creditors, or the application of laws or equitable principles affecting creditors' rights generally, you will be notified on a best efforts basis via email and/or a prominent notice on our website, of any change in ownership, uses of your Personal Data, and choices you may have regarding your Personal Data. In any of the circumstances above, your Personal Data will continue to be used in accordance with this Privacy Policy.

4. Links to Third Party Websites

Links to other sites and applications may be provided by us as a convenience to our users. We are not responsible for the privacy practices or the content of other sites and applications and you visit them at your own risk. We recommend you to carefully read the terms of use and privacy policies of such sites and applications. This Privacy Policy applies solely to Personal Data collected by us.

5. How Long We Hold Personal Data For

  • In all circumstances, Personal Data will be retained in accordance with the GDPR requirements, as following

 

a. For no longer than is necessary in relation to the purposes for which such Personal Data was collected or otherwise processed, including for the purpose of ensuring your videos and/or audio files are saved and backed up for easy retrieval, should you need it (e.g. providing you with the Services); or

b. In the event you withdraw your consent and there are no more legitimate grounds for the processing.

  • Please be aware that once you receive your Short Film some backups of the data may remain in our archive servers for a reasonable period of time due to technical solutions we use.

  • If you wish to change this default setting, you’re welcome to contact us and request that we permanently delete your information, in accordance with the “Contacting Us” section below.

  • Please note that we will also retain your Personal Data as necessary to comply with legal obligations, resolve disputes and enforce our agreements. Once data is no longer lawfully required it will be destroyed securely. 

6. Important Information About Sharing Your HelloFilm Short Films

Once you have shared your Short Film and other Personal Data or information with others (via various channels including but not limited to Facebook, Instagram, YouTube, WeTransfer, Vimeo, Dropbox), it may be re-shared by others. You are solely responsible for your decision to share your Short Film and other Personal Data and information with others and/or to make your Short Films and other Personal Data and information visible by others.

7. Information Security

  • We follow generally accepted industry standards to protect against unauthorized access to or unauthorized alteration, disclosure or destruction of Personal Data. However, no method of transmission over the Internet, or method of electronic storage, is 100% secure. Therefore, while we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

  • We have physical, electronic, and procedural security measures and safeguards to reasonably protect Personal Data. Our servers and our databases are protected by industry standard security technology, such as, encryption, industry standard firewalls and password protection.

  • We limit access to Personal Data about you to employees, contractors and service providers who we believe reasonably need to come into contact with that Personal Data. These individuals are bound by confidentiality obligations and may be subject to discipline, including termination and criminal prosecution, if they fail to meet these obligations.

  • We strive to maintain the reliability, accuracy and completeness of Personal Data that we collect and to protect the privacy and security of our users. We keep your Personal Data only for as long as reasonably necessary for the purposes for which it was collected or to comply with any applicable legal or ethical reporting or document retention requirements.

  • Please understand that you can help keep your information secure by preventing others from using your mobile device.

  • Although we cannot guarantee against any loss, misuse, unauthorized disclosure, alteration or destruction of data, we try to prevent such unfortunate occurrences, including by implementing corporate procedures in this regard. If you have reason to believe that your use of the Services is no longer secure (for example, if you feel that the security of any material you might have with us has been compromised), please immediately notify us of the problem by contacting us in accordance with the “Contacting Us” section below.

8. Your Privacy Rights: Data Integrity, Accessing and Updating Personal Data

 

  • The Company processes Personal Data only for the purposes for which it was collected and in accordance with this Privacy Policy or any applicable service agreements. We review our data collection, storage and processing practices to ensure that we only collect, store and process the Personal Data needed to provide or improve our Services. We take reasonable steps to ensure that the Personal Data we process is accurate, complete, and current, but we depend on our users to update or correct their Personal Data whenever necessary. Nothing in this Privacy Policy is interpreted as an obligation to store information, and we may, at our own discretion, delete or avoid from recording and storing any and all information.

  • Upon receipt of your written request and enough information to permit us to identify you and your Personal Data, in accordance with the instructions further detailed here www.hellofilm.co.uk/gdpr (this is made to ensure that no rights of third parties are violated by your request), we will disclose to you the Personal Data we hold about you. Upon your request, we will also correct, amend or delete any Personal Data that is inaccurate and notify any third party who received this Personal Data from us of the necessary changes.

  • We do not charge for complying with a correction request, however, for all other requests, we may charge a small fee to cover its costs. Requests to delete Personal Data are subject to any applicable legal and ethical reporting or document retention obligations imposed on the Company.

  • We may decline to process requests that are unreasonably repetitive or systematic, require disproportionate technical effort, jeopardize the privacy of others, or would be extremely impractical, or for which access is not otherwise required.

  • Furthermore, we commit to notify you, when it is needed under applicable law, within a reasonable period of time and your data protection authority within the timeframe specified in applicable law about personal data breaches related to your Personal Data.

9. Children's Privacy

We care about the safety of children. If you are under the age of 18 or the age of legal majority where you reside if that jurisdiction has an older age of majority, you must obtain parental consent (or consent from your legal guardian) prior to using our Services. We do not knowingly contact or engage with children under the age of 18 (or the age of legal majority where you reside if that jurisdiction has an older age of majority) without said parental consent (or consent from your legal guardian). If you have reason to believe that a child under the said age has provided us with their Personal Data, please contact us at the address given below and we will endeavor to delete that Personal Data from our databases.

If you are a parent or guardian who knows or has discovered that your child under the age of 18 or someone else has submitted your child’s personal data or other information without your consent, permission, or authorization; upon request, we will promptly remove your child’s Personal Data or other information from our database, cease the use of such information and direct any other party with access to such information to do the same.

If you have a firm and reasonable basis to believe that videos of any children that you have discovered were not submitted appropriately, please contact us at the address given below and we will consider conducting necessary actions to protect the children’s rights, including contacting the person submitted such photos or delete them.

You can view our full Child Policy here.

10. Communications and Notifications

We may send you newsletters and promotional communications if you joined our mailing list, you may opt-out of this service at any time by clicking UNSUBSCRIBE at the bottom of each email or by submitting a request to support@hellofilm.co.uk.

If applicable laws prescribe so, certain exclusions may apply to the residents of some countries regarding an active opt-in for any email communications from us. We may ask such users to provide their consent for any such communications at the registration screen or separately.

 

 

11. Enforcement

The Company regularly reviews its compliance with this Privacy Policy. Please feel free to direct any questions or concerns regarding this Privacy Policy or our treatment of Personal Data by contacting in accordance with the “Contacting Us” section below. When we receive formal written complaints, it is the Company's policy to contact the complaining user regarding his or her concerns. We will cooperate with the appropriate regulatory authorities, including local data protection authorities, to resolve any complaints regarding the transfer of Personal Data that cannot be resolved between the Company and an individual.

If you're based in the European Economic Area and think that we haven't complied with data protection laws, you have a right to lodge a complaint with the Data Protection Commission in the United Kingdom or with your local supervisory authority.

12. Updates to this Privacy Policy

We may update this Privacy Policy from time to time without notification. Nevertheless, we will notify you about significant changes in the way we treat Personal Data by placing a prominent notice on the HelloFilm website. We encourage you to periodically review this Privacy Policy for the latest information about our privacy practices. Please take a look at the “LAST UPDATED” legend at the bottom of this page to see when this Privacy Policy was last revised. Any changes to this Privacy Policy will become effective when we post the revised Privacy Policy on the site. Your use of the Services following these changes means that you accept the revised Privacy Policy.

 

 

13. Contact Us

​​

If you have any questions about this Privacy Policy, concerns about the way we process your Personal Data, or if you wish to delete all information regarding your use of the Services, please feel free to contact us at: support@hellofilm.co.uk.

Last Updated: 12th December 2020